Sunday, December 8, 2019
MICE Management
Question: Discuss about the MICE Management. Answer: Objectives of the event: The event organized by Australian Mobile Telecommunication Association which is one of the leading company representing the mobile telecommunication industry of Australia. The company is planning to hold its annual conference in the month of October. It has 26 member companies which comprise of handset manufacturers, carriage service provider, retail outlet, network equipment supplier. The event intends to impart education to the consumer group, government, industry members about maintaining the social, economic and environment sustainability while carrying out its activities (Carpenter, 2014). The event is also organized to promote the association. The conference is also intended to generate interest about industry and also to generate revenue for the association. The event is held for the purpose of promotion and the association intends to promote sustainable mobile telecommunication industry which is economically, socially and environment sustainable. The company considered to org anize the event for its stakeholders and to educate them with the various social and environment issues so that it would make them more competitive advantage and also it is on the part of the companys moral obligations.The event would be attended by 400 people and this would include domestic as well as international travelers. The conference would consists of two day activities and this would include some networking activities. The program in the event would be followed by welcome drinks and a conference dinner . The delegates attending the event needs to have easy access to the area of the event so that it forms a maximum and lasting impact.Budget summary: Source of income The conference would be attended by delegates both domestic as well as international. Some guests would bring partner and the estimated number of attendees are expected to be around 400 which does not include the partners of the invited guests. Sourcing of material Several questions needs to be considered while proposing the budget such as source of supplier and where the food is sourced from, whether the information about education impacting environment is displayed properly, whether it is possible to replace the plastics and by reusable and biodegradable items (Gautney, 2012). Program which would form a part of the event to achieve its objectives: Education reorientation towards development which is This could be done by allocating the shifts within the existing budget focusing on social and environment (2016). Proposed estimated expenditure:The following table provides the estimated expenditure of the event and the budget estimates contains the forecasted value. Head Per person per rate / as and if applicable Estimated amount Venue Hotel - $ 200 per night $ 400 AV equipments, PCs, Printers, service/ installation charges, etc. Installation charges of the equipments would be $ 70 for each and the printing would total up to $ 50 $ 120 Travel for Board Members, Chairs of Committees and invited speakers Airline an railway sites-.50 per mile including return trip $ 680 Accommodation for Board Members, Chairs of Committees and invited speakers 4-6 rooms and setting up exhibition area for approximately 30. $ 1050 Food - Tea, coffee, snacks and lunch, including conference dinner, social meet Welcome drinks and dinner $ 20 is suggested for drinks and $60 for dinner per delegates $ 32000 Photography / video recording $ 500 total for studio visits and $150 each paid to the visitor for two days $ 800 Banners, receipt, mementos, bags, coupon, exhibit staffs or space Together this costs would total up to maximum of $ 700 $ 700 Proceedings / publications Publication costs include the poster and flyer and this is estimated for about $ 50 per posters and flyers $ 400 Miscellaneous (not more than 15% of the above total) 5422.5 GRAND TOTAL $ 41572.5 Table 1: Proposed Budget Expenditure (Source: Created by Author) Suggested venue, accommodation and transportation options The venue which has been suggested for the annual conference is a five star hotel in Australia. The attendees for the conference would be domestic and international delegates are also expected. So there needs to be arrangements for current airline tickets and railway sites as well. The delegates would be accommodated at plenary session and they should also be provided with four to six rooms to accommodate the concurrent sessions. It also need to be kept in mind that accommodation is in a convenient location for the participants in relation to the transport mode. Recreational facilities or music is included in the accommodation or not have to be considered. Professionally presentation: There should be presentations, exhibits, and materials of event which could help in stating the objectives of association. There should be a electronic presentation which would remind the participations regarding the objectives of event. The sponsors of the events should be encouraged to provide the promotional material in a way which is environmentally The vision of Australian mobile telecommunication association is to promote the industry which is socially, economically and environmentally responsible and sustainable at the same time. The integrated approach to planning should be discussed at the outset of including procedures and goals which intends to be social, economical and There needs to be effective presentation visuals so that the event becomes more interactive and the guests participate in the event with zeal and share their views and ideas on the topics The event has to be made interesting and informative by delivering a great and attractive presentations on the matters relating to social and environmental issues (Bladen et al., 2012).Feedback session should also be included in the program of the organized Feedback should be gained from all the attendees and this would help the company in measuring the efforts successfulness so that the future events is improved. Reference Bladen, C., Kennell, J., Abson, E. and Wilde, N., 2012. Events management: An introduction. Routledge.Carpenter, J., 2014. Library project funding: a guide to planning and writing proposals. Elsevier.Gautney, H., 2012. Protest and organization in the alternative globalization era: NGOs, social movements, and political parties. Palgrave Macmillan.
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